If you have an online store and you are thinking of creating an app, then definitely you are aware of the term user experience. Creating an effective UX design is the key to make your app successful. When you have a solid UX design strategy in place, it will make the job of UI/UX designers much easier to make highly intuitive interfaces. Today, there are a number of mobile and wearable devices available; it opens up a new challenge for UX designers to create positive experiences across all mobile devices because according to the study more than 70% traffic source is based from mobile due to which is compulsory for a brand to have a mobile application in order to thrive in the public market.
Many renowned companies take great initiate in updating the design and user experience of their products like Facebook, YouTube, Twitter and many other because with a competition to be the number one, every organization tries to get an edge because a slight edge can be a big game changer.
There are a number of things that your design team should consider, such as different types of mobile devices, how people will interact with such devices and how they can delight mobile users by providing memorable user experience. If you are wondering how to create an effective UX design for your mobile app development project, here are some easy tips that will ensure that the app offers a seamless experience.
Uniformity Across All Device Types
When it comes to mobile app development for native platforms, it is important to consider each and every device platform. Mobile app developers should consider Android, iOS, Windows and other wearable devices and put their efforts into improving the functionality of an app across all devices. If the app doesn’t delight users and deliver the experience they expect, chances are they will anodon your mobile app.
Over the years there are different programming languages and framework were launched that would allow the developer to replicate coding and design for all digital platforms like android, IOS or web. In the recent time React JS have emerged as the favorite programming language because it is more efficient as compared to other languages.
Therefore, it is important to carefully read the rules and guidelines of different platforms to maintain equity. Your design and development should plan how a user will move from one page to another and then place UX elements in the way users can interact with your app. Keep in mind that uniformity allows users to easily navigate the app without any difficulty while facilitating the smoother flow across the UX elements.
Come up with a Killer Visual Concept
The ultimate goal of a mobile app design is to grab the attention of users and persuade them to convert and become your loyal customers. To achieve this goal, your design team should come up with a simple yet attractive visual concept for your mobile app development project. Create a wireframe for your mobile app and carefully consider the structure, visual hierarchy, and relationship between the UX elements. It will set the foundation of your app and help the design and development team to create an awesome app.
If you want to make your mobile app development project a big hit, then it is important to make sure everything is well categorized, sorted and convenient. Whether you are creating an app for an ecommerce store, SaaS business or a retail company, mobile app navigation can make or break the user experience of the app. If your app navigation is well-organized and categorized and positioned the key objects in a simple and easy way, it will definitely make it easier for users to complete all the primary tasks without any hassle. When users easily find the options they are looking for, navigate the product easily, and explore the app intuitively, it will eventually boost the UX. Nowadays burger icon style is commonly used for the menu navigation because it helps in compacting the space of the app and it also gives a professional look to the application.
Memorable Onboarding Experience
Delivering an amazing onboarding experience is important to impress and retain users and make them realize the importance of your app in their lives. To offer a delightful onboarding experience, you can take the users to an interactive tour to show then how the app works and how it can help them solve their problems. By offering an excellent onboarding experience, you can increase the user retention rate and reduce the abandonment rate. Many agency sites and apps have an introductory detailed video that helps the audience to understand about the product or it is also used as a brief overview about the company.
Maintain Good Usability
Mobile app usability includes the layout of information, UX design elements, content, and other elements that enable users to complete the task. It is important to allow users to figure out the function of certain elements or buttons. By using the most common icons, you can tell users how to select, tap or swipe the icon. Make sure you use the same icons, buttons, links, formats and elements throughout the app to maintain usability and accessibility. For instance, the green colored tick shows the successful completion of a task, while red icons are used to warn the users before taking action.
If the app is more user friendly and easy to use than there are better chances for the app to become poplar and success, as you can note tech giants like Facebook and Twitter are making their apps more efficient and user friendly.
Wrapping It Up
These simple and easy tips will help you improve the user experience of your mobile app that will eventually speed up the process of mobile app development. A mobile app development company in Dubai can help you improve the visual design of your application and make the development process easier.